Gary Vaynerchuk writes:
Glad to hear that, seeing as I am several myself :)
I think he's right, though. A contradiction intrigues the mind, makes us pay attention, makes us remember.
"Wait, he's a wine guy, but he's also a social marketing dude and a web 2.0 angel investor? How can that be?"
Makes people curious.
I think it was Made to Stick (one of the books I bought and started but never found engaging enough to finish - they didn't make me stick, but they did make some of their ideas stick), that said things that are unexpected stick better.
I wonder what else Garyvee has in store for us on this topic. In 2012/13!
being a contradiction is the best thing that can happen to you
Glad to hear that, seeing as I am several myself :)
I think he's right, though. A contradiction intrigues the mind, makes us pay attention, makes us remember.
"Wait, he's a wine guy, but he's also a social marketing dude and a web 2.0 angel investor? How can that be?"
Makes people curious.
I think it was Made to Stick (one of the books I bought and started but never found engaging enough to finish - they didn't make me stick, but they did make some of their ideas stick), that said things that are unexpected stick better.
I wonder what else Garyvee has in store for us on this topic. In 2012/13!
About Calvin Correli
I've spent the last 17 years learning, growing, healing, and discovering who I truly am, so that I'm now living every day aligned with my life's purpose.
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