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Trusted friend
Other·Calvin Correli·Jul 11, 2010· 1 minutes
The idea is that if businesses wish to thrive in our interconnected world, where consumers' opinions spread at the speed of light, they must act as a trusted friend: create quality products, market them honestly, emphasize customer care.
Dr. Love, FastCompany An interesting study in the effects of Oxytocin on society and how our oxytocin levels are increased through social media.