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Leadership Tip - Prioritize Your Zone of Genius

Everyone has a zone of genius. Every single person.

Tune in to this Leadership Tip to see how prioritizing your zone of genius can help you get the most and the best out of your day.

Video Highlights:

    • Zone of genius vs. zone of excellence
    • When to do your zone of genius work
    • How doing your zone of genius work makes the rest of your work easier


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Gay Hendricks coined the term “zone of genius” in his book The Big Leap.

How Do You Find Yours?

Your zone of genius work is the most important work you can do. To find yours, ask yourself these questions:

  1. What are the things you’re really, really freaking good at?
  2. Out of those things - which ones don’t feel like work?
  3. Which ones leave you feeling energized and ready for more, instead of drained?

You want a mix of passion and purpose - the stuff you could keep doing and doing and doing, without ever reaching the point of running on empty.

More Ways to Prioritize Your Zone of Genius

In the Leadership Tip video above, you heard one important way to prioritize your zone of genius, but how else can you make that happen? Especially when you’ve got a mile-long to-do list, are running a business (or multiple), and have a bunch of side projects going?

Delegate: If you have work or tasks, but you know your time is better spent elsewhere, then delegate them. Bonus points for delegating tasks to others that fit in their zone of genius.

Automate: From sending emails and nurture sequences to scheduling, there’s a lot you can automate to free up your time.

Limit other work: Sometimes you have to do things that aren’t in your zone of genius, but you don’t have to spend hours and hours on those things. Schedule time for your other tasks, and work on reducing the time spent on them.

Say no to the wrong opportunities: Warren Buffet’s been known to say that the difference between successful people and really successful people is that really successful people say no. Starting saying no to the wrong opportunities, and YES to the right ones. 

So what’s your zone of genius?


Want more wisdom from Gay Hendricks? Check out the Calvin Correli Audio Experience episode with Gay Hendricks, where we chat about reinventing yourself.  

Want more ways to be productive? Listen to my top productivity tips


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